Experiential Learning Projects (FoMS) – Fall Semester 2025

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    Project Overview

    The Department of Business Administration, Faculty of Management Sciences, successfully hosted the Experiential Learning Project Exhibition on 26th December 2025 for the Fall 2025 semester. This landmark event provided undergraduate students with a platform to extend their learning beyond the classroom, engaging directly with industry mentors and applying theoretical knowledge to practical, real-world business challenges.

    A total of 124 projects were presented across diverse disciplines, including Accounting & Finance, Management & Human Resource Management, Marketing, Entrepreneurship, Social Sciences, Supply Chain Management, and Data Analytics. These mini-capstone projects, completed in collaboration with national and multinational organizations, under the supervision of industry mentors, showcased students’ applied research, analytical thinking, and problem-solving skills. The exhibition reflected the department’s commitment to project-based and experiential learning, highlighting the academic rigor and practical relevance of students’ work.

    Guided by both faculty and industry mentors, students translated academic concepts into actionable solutions. The projects were evaluated by 52 senior industry professionals, who commended the project’s analytical depth, innovative approaches, and alignment with contemporary industry practices. The exhibition reinforced the bridge between classroom learning and corporate experience, fostering industry engagement and professional development.

     Industry Engagement and Mentorship

    The student projects were conducted in collaboration with 74 organizations, ensuring strong integration of academic learning with professional practice. Senior industry executives actively mentored students, offering strategic guidance, domain-specific expertise, and practical insights. This close engagement enabled students to gain first-hand exposure to real-world corporate environments while successfully completing their projects. The exhibition reinforced strong industry–academia linkage, with students engaging directly with senior professionals including:

      • Mr. Suhail Khan – General Manager (GM), Orient Textile
      • Dr. Saima Akhter – Managing Director, Sohail Trust Hospital
      • Mr. Jamil Anwar – Director Comm. and Banking Relationship Management, Habib Oil Mills
      • Mr. Imran Shakir – Head of Research, Spectrum Securities
      • Mr. Ayaz Shoukat – Chief Financial Officer (CFO), Bin Qasim Packages Pvt. Limited
      • Mr. Salahuddin Khan – Group Product Manager, AGP Pharma
      • Mr. A. Samad – Director Marketing, Pham Evo
      • Mr. Kamran Ahmed – CFO, Agha Steels Limited
      • Mr. Sarfaraz Ahmed – Senior Vice President Finance, National Bank Limited
      • Mr. Naveed Alam – CFO, Master Group
      • Mr. Syed Mubashir (CA) – Head of Accounts – Gul Ahmed Textile
      • Mr. Zar Badshah – Head of Business Development – AKD Securities
      • Mr. Muhammad Fahad – Senior VP – Meezan Bank Limited
      • Mr. Taimoor Ebrahim – General Manager – Mondelez
      • Mr. M. Saad Malik – Head of Operations – KIA Motors
      • Mr. Ehsan Badar – SVP – NBP
      • Mr. Mustafa Bilal Khawaja – Head of HR – Burque Corporation
      • Mr. Adil Riaz – Director HR – Pakistan Cables
      • Ms. Uzma Safdar – Head of HR – Herbion Pharma
      • Mr. Asad Bukhari – GM – Shell
      • Mr. Zubair Humayon Shah – Marketing Manager – Genix Pharma
      • Mr. Atif Rafeeq – Deputy General Manager – Getz Pharma
      • Ms. Laiba Adnan – Head of Corporate Communications – Herbion
      • Mr. Jawwad Ali – Deputy General Manager Marketing – LuckyOne Mall
      • Dr. Mohammad Ayaz – Head, Pakistan Technical Centre – Abbott Laboratories
      • Mr. Fahd Jafri – Country Manager – Hapag Lloyd
      • Mr. M. Raheel Koba – Senior Manager Supply Chain – Gadoon Textile Mills

    Project Overview, Evaluators and Discipline-wise Distribution

    The evaluators, representing leading organizations, assessed the experiential learning projects and rated the majority of them in the Excellent and Good categories. They expressed strong appreciation for the students’ work, particularly noting its practical relevance, analytical rigor, and alignment with industry requirements. The evaluators also provided constructive feedback, recommending enhanced cross-disciplinary collaboration, greater integration of advanced analytics, expansion of real-time industry-based projects, and further strengthening of students’ presentation skills. Following is the snapshot of the total number of projects and the evaluators.

    Discipline Number of Projects Number of Evaluators
    Accounting & Finance 30 13
    Social Sciences 29 5
    Management & HRM 24 13
    Entrepreneurship 20 7
    Marketing 16 10
    SCM 3 2
    Data Analytics 2 2
    Total 124 52

     

    These experts, representing leading organizations across pharmaceuticals, textiles, banking, steel, FMCG, healthcare, and financial services, provided structured evaluations, noting the practical applicability, innovative approach, and analytical depth of student projects.

     Conclusion

    The Experiential Learning Project Exhibition – Fall 2025 was conducted successfully, achieving its academic and professional objectives. The event highlighted the department’s dedication to experiential learning, research excellence, and industry integration, providing students with meaningful exposure to corporate practices and enhancing the quality of applied research.

    Special appreciation is extended to:

    • Prof. Dr. Amanat Jalbani – for strategic guidance
    • Prof. M. Ekhlaque Ahmed – for leadership and continuous support
    • Program Managers and Project Supervisors – for project execution and display
    • Faculty, administrative and SHU staff, industry mentors, external evaluators, and students – for their collective efforts in ensuring the success of this initiative

    The exhibition exemplifies the department’s ongoing commitment to bridging academic excellence with industry engagement, preparing students to meet contemporary business challenges with competence, innovation, and professionalism.

    Further Details – List of Projects

    No. Teacher Name Title of Projects
    1 Saman Ismail Study of Marketing Mix, STP & Competitors of Brooks Pharma
    2 Saman Ismail Study of Marketing Mix, STP & Competitors of Shan Foods
    3 Saman Ismail Study of Marketing Mix, STP & Competitors of Ali Gohar Pharma
    4 Saman Ismail Study of Marketing Mix, STP & Competitors of Bisconni
    5 Saman Ismail Study of Marketing Mix, STP & Competitors of Orient Textile
    6 Saman Ismail Study of Marketing Mix, STP & Competitors of Hilal Foods Company
    7 Saman Ismail Study of Marketing Mix, STP & Competitors of Universal Packaging
    8 Ekhlaque Ahmed Strategy Design & Execution Process at Phamevo
    9 Ekhlaque Ahmed Strategy Design & Execution Process at GreenO
    10 Ekhlaque Ahmed Distribution & Channel Process at Unilever
    11 Shah Muhammad Saleem Consumer Insight – Bonus Washing Powder
    12 Shah Muhammad Saleem Consumer Insight – Shan Shoop Noodles
    13 Shah Muhammad Saleem Consumer Insight – Hilal Cupcake
    14 Shah Muhammad Saleem Consumer Insight – Igloo Icecream
    15 Dr. Muhammad Fahad Anwar Real estate project management practices
    16 Dr. Muhammad Fahad Anwar Healthcare operations management
    17 Priyanka Bajaj OB-Based Hermeneutical Analysis
    18 Priyanka Bajaj OB-Based Hermeneutical Analysis
    19 Priyanka Bajaj OB-Based Hermeneutical Analysis
    20 Priyanka Bajaj Designing a Board Game to Teach HRM
    21 Priyanka Bajaj Management Audit of Habib Oil Mills
    22 Priyanka Bajaj Management Audit of Abbott Company
    23 Priyanka Bajaj Management Audit of Port Link Pvt Ltd
    24 Priyanka Bajaj Management Audit of Youngs Pvt Ltd
    25 Priyanka Bajaj Management Audit of Hilton Pharma
    26 Priyanka Bajaj Management Audit of Meezan Bank
    27 Priyanka Bajaj Management Audit of Habib Metro Bank
    28 Priyanka Bajaj Management Audit of U&I (J.)
    29 Priyanka Bajaj Future-Ready Workforce
    30 Priyanka Bajaj Future-Ready Workforce
    31 Sarmad Hasan WACC & Profitability
    32 Sarmad Hasan Equity Research – UBL
    33 Sarmad Hasan Equity Research – Spectrum
    34 Dr. Nayeem Ansari IFRS 18 – Pharma
    35 Dr. Nayeem Ansari IFRS 18 – Steel
    36 Dr. Nayeem Ansari IFRS 18 – Textile
    37 Dr. Nayeem Ansari IFRS 18 – Airline
    38 Dr. Nayeem Ansari IFRS 18 – Biscuit
    39 Dr. Nayeem Ansari IFRS 18 – PNSC
    40 Dr. Syed Iradat Abbas Islamic Conversion – Bank A
    41 Dr. Sadaf Hafeez Chohan Human Mind Uncovered: A World of Psychology
    42 Dr. Sadaf Hafeez Chohan Early Roots of Psychology, Major Schools of Thought
    43 Saman Ismail Comprehensive Organizational Analysis of AKUH
    44 Dr. Syed Iradat Abbas Evaluating Strategic, Technological, and Customer-Centric Challenges in the Islamic Conversion Process of Bank B
    45 Dr. Rehan Muzamil Butt Development of a Mosquito-Repellent Bath Bag Using Natural Ingredients
    46 Dr. Rehan Muzamil Butt EcoBloom
    47 Dr. Rehan Muzamil Butt Colores Vitae
    48 Dr. Rehan Muzamil Butt Pill Minder
    49 Dr. Rehan Muzamil Butt ProjectVault
    50 Dr. Rehan Muzamil Butt Beyond the Pill: Topical Sildenafil SLNs for ED Treatment
    51 Dr. Rehan Muzamil Butt Student Care Kits: A Practical Step Toward Healthier Campuses
    52 Dr. Rehan Muzamil Butt Skycript – Encrypted File Sharing App
    53 Dr. Rehan Muzamil Butt StrandStrong: Five-Step Hair Care Routine
    54 Dr. Rehan Muzamil Butt Karrub
    55 Dr. Rehan Muzamil Butt JewelrybyNE
    56 Dr. Rehan Muzamil Butt Nutri Bar – Breakfast Replacement Bar
    57 Dr. Rehan Muzamil Butt Innovation in Wireless Charging for EVs
    58 Dr. Rehan Muzamil Butt Colors of Life
    59 Dr. Rehan Muzamil Butt Beadsnpearls
    60 Dr. Rehan Muzamil Butt Herbal Oral Dissolving Strips for Stress & Sleep
    61 Dr. Rehan Muzamil Butt On-Demand Ambulance Mobile Service
    62 Dr. Rehan Muzamil Butt Lumea SunKiss
    63 Dr. Rehan Muzamil Butt Perfume Aureza
    64 Abid Khan, ACMA, ACIS ERP Implementation – Oracle Fusion in Textile Business
    65 Abid Khan, ACMA, ACIS Accounting & Financial Reporting in SMEs
    66 Dr. Waleed Wasti Comparative Analysis: Shan Foods vs National Foods
    67 Dr. Waleed Wasti Strategic Comparison of Tapal and Lipton
    68 Dr. Waleed Wasti NVIDIA vs AMD: A Comparative Market Study
    69 Dr. Waleed Wasti Strategic Competition in Monopolistic Retail Markets
    70 Dr. Waleed Wasti KFC vs Kababjees: Market Strategies
    71 Dr. Waleed Wasti Bisconni vs Peek Freans
    72 Dr. Waleed Wasti 4Ps Analysis of Khaadi and Sapphire
    73 Dr. Waleed Wasti Informal Economy Mapping
    74 Muhammad Abdullah Idrees 5-Year Financial Analysis of Fauji Foods Ltd.
    75 Muhammad Abdullah Idrees 5-Year Financial Analysis of Pakistan Cables Ltd.
    76 Muhammad Abdullah Idrees 5-Year Financial Analysis of Feroze1888 Mills Ltd.
    77 Muhammad Abdullah Idrees 5-Year Financial Analysis of Shabbir Tiles
    78 Muhammad Abdullah Idrees 5-Year Financial Analysis of Dewan Farooque Motors
    79 Muhammad Abdullah Idrees 5-Year Financial Analysis of Attock Cement
    80 Muhammad Abdullah Idrees 5-Year Financial Analysis of Cherat Packaging
    81 Muhammad Abdullah Idrees 5-Year Financial Analysis of Searle Company
    82 Muhammad Abdullah Idrees 5-Year Financial Analysis of Attock Refinery
    83 Dr. Muhammad Fahad Anwar Optimizing Supply Chain Operations at Domino’s Pizza
    84 Dr. Shamaila Burney Practical Innovations for Re-Designing Talent Management
    85 Dr. Shamaila Burney Leadership & Management Alignment – Herbion
    86 Dr. Shamaila Burney Leadership & Management Alignment – DHA Golf Club
    87 Dr. Shamaila Burney Leadership & Management Alignment – Meat the Cheese
    88 Dr. Shamaila Burney Leadership & Management Alignment – AKD Securities
    89 Dr. Shamaila Burney Leadership & Management Alignment – Trifit
    90 Dr. Shamaila Burney Leadership & Management Alignment – Aabhi Pvt Ltd
    91 Dr. Shamaila Burney Leadership & Management Alignment – Burque Corp
    92 Dr. Shamaila Burney Leadership & Management Alignment – U&I Garments (J.)
    93 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    94 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    95 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    96 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    97 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    98 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    99 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    100 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    101 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    102 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    103 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    104 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    105 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    106 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    107 Dr. Sadaf Hafeez Chohan Understanding Sub Fields of Psychology
    108 Dr. Sadaf Hafeez Chohan Greek Philosophers
    109 Dr. Sadaf Hafeez Chohan Greek Philosophers
    110 Dr. Sadaf Hafeez Chohan Modern Philosophers
    111 Dr. Sadaf Hafeez Chohan Modern Philosophers
    112 Mr. Danish Hussain Bridging Data and Business
    113 Mr. Danish Hussain Data-Driven Financial Insights
    114 Salman Gilani Strategic Costing Almirah
    115 Salman Gilani Strategic Costing
    116 Salman Gilani Profit Maximization
    117 Mahmood Hussain Audit Report & Opinions
    118 Mahmood Hussain Key Risks & Audit Assertions
    119 Shah Muhammad Saleem Launch SAAF SHINE
    120 Shah Muhammad Saleem Launch ETHEREAL VOWS
    121 Nayeem Ansari Capstone FDI
    122 Nayeem Ansari Capstone HR Manual
    123 Nayeem Ansari Islamic Banking – Murabaha
    124 Nayeem Ansari Delisting

     

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